Business Books - New Releases - Jan 2022



1/9 ● Penguin
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The Elements of Choice


Why the way we decide matters
By ERIC J. JOHNSON

Category: Business | Personal Growth | Psychology

A leader in decision-making research reveals how choices are designed—and why it’s so important to understand their inner workings

Every time we make a choice, our minds go through an elaborate process most of us never even notice.

We’re influenced by subtle aspects of the way the choice is presented that often make the difference between a good decision and a bad one.

How do we overcome the common faults in our decision-making and enable better choices in any situation? The answer lies in more conscious and intentional decision design.

Hacking Planet Earth


Technologies that can counteract climate change and create a better future
By THOMAS M. KOSTIGEN

Category: Technology | Business

For decades scientists and environmentalists have sounded the alarm about the effects of global warming. We are now past the tipping point.

As floods, storms, and extreme temperatures become our daily reality, “Reduce, Reuse, Recycle” efforts aren’t enough anymore.

In Hacking Planet Earth, New York Times bestselling author Thomas Kostigen takes readers to the front lines of geoengineering projects that scientists, entrepreneurs, engineers, and other visionaries around the world are developing to solve the problems associated with climate change.

A Shot to Save the World


The inside story of the life-or-death race for a covid-19 vaccine
By GREGORY ZUCKERMAN

Category: Business | 21st Century U.S. History

“An inspiring and informative page-turner.” –Walter Isaacson

Longlisted for the FT/McKinsey Business Book of the Year Award

The authoritative account of the race to produce the vaccines that are saving us all, from the #1 New York Times bestselling author of The Man Who Solved the Market

Few were ready when a mysterious respiratory illness emerged in Wuhan, China in January 2020.

Politicians, government officials, business leaders, and public-health professionals were unprepared for the most devastating pandemic in a century.

Many of the world’s biggest drug and vaccine makers were slow to react or couldn’t muster an effective response.

The Minimalist Entrepreneur


How great founders do more with less

Category: Business

ABOUT THE MINIMALIST ENTREPRENEUR
“Pay attention.”—Jason Fried

A revolutionary roadmap for building startups that go the distance

Now more than ever, you don’t need a fancy office, Ivy League degree, or millions of dollars in venture capital to launch a business that matters for the communities you care most about.

Software, the internet, and remote work have made it possible for entrepreneurs to start for free, make a customer of anyone, and grow a profitable, sustainable company from anywhere.

Speed & Scale


An action plan for solving our climate crisis now
By JOHN DOERR, Contributions by Ryan Panchadsaram

Category: Business | Technology

ABOUT SPEED & SCALE
#1 bestselling author and acclaimed venture capitalist John Doerr reveals a sweeping action plan to conquer humanity’s greatest challenge: climate change.

In 2006, John Doerr was moved by Al Gore’s An Inconvenient Truth and a challenge from his teenage daughter: “Dad, your generation created this problem.

You better fix it.” Since then, Doerr has searched for solutions to this existential problem—as an investor, an advocate, and a philanthropist.

Fifteen years later, despite breakthroughs in batteries, electric vehicles, plant-based proteins, and solar and wind power, global warming continues to get worse.

Its impact is all around us: droughts, floods, wildfires, the melting of the polar ice caps. Our world is squarely in a climate crisis and on the brink of a climate disaster.
...

The Secret Life of Groceries


The dark miracle of the American supermarket
By BENJAMIN LORR

Category: Business

“A deeply curious and evenhanded report on our national appetites.” —The New York Times

In the tradition of Fast Food Nation and The Omnivore’s Dilemma, an extraordinary investigation into the human lives at the heart of the American grocery store

The miracle of the supermarket has never been more apparent.

Like the doctors and nurses who care for the sick, suddenly the men and women who stock our shelves and operate our warehouses are understood as ‘essential’ workers, providing a quality of life we all too easily take for granted.

But the sad truth is that the grocery industry has been failing these workers for decades.
...

Stacked


Your super-serious guide to modern money management
By JOE SAUL-SEHY and EMILY GUY BIRKEN

Category: Business | Personal Finance | Personal Growth

From the money nerds behind the award-winning Stacking Benjamins podcast, a new kind of personal finance book to get your house in order.


Rich. Wealthy. Well-heeled. Moneyed. Affluent. Not bad—but why not get Stacked instead? If you’ve ever dreamed of a basic philosophy of money that’ll help you live bigger, be bolder, and laugh harder, you need this book.
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Social Chemistry


Decoding the patterns of human connection
By MARISSA KING

Category: Business | Personal Growth

One of the most interesting and useful books ever written on networking.”—Adam Grant

Social Chemistry will utterly transform the way you think about “networking.”

Understanding the contours of your social network can dramatically enhance personal relationships, work life, and even your global impact.

Are you an Expansionist, a Broker, or a Convener? The answer matters more than you think.

Yale professor Marissa King shows how anyone can build more meaningful and productive relationships based on insights from neuroscience, psychology, and network analytics.

Conventional wisdom says it’s the size of your network that matters, but social science research has proven there is more to it. ...

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